Dan Kuhlen & Nathan Goldman on Almanac Beer Company Designs [983]

Today we are featuring the work of Dan Kuhlen and Nathan Goldman who work under the design studio name of DKNG Studios. They focus primarily on clients in the entertainment industry. Clients range from bands, promoters, to independent and corporate clients. They have been working together at DKNG since 2005. If you want to show them some love on social make sure to follow their Twitter, Dribbble, Facebook, or?or?Instagram?(almost?(almost 50k followers!).

1.How would you describe your design style?

We have a few different design styles we try to pursue in our work. At one end of the spectrum is our geometric, iconic style of design where we try to distil our work down to its simplest forms. At the other end, we create highly rendered designss that try to emulate a photo-photo-realisticistic style and are printed using halftone patterns.

src="http://wwwcrazyleafdesigncom/blog/wp-content/uploads/2016/04/DachshundSketchbyDKNGjpg?ee639d".com/blog/wp-content/uploads/2016/04/DachshundSketchbyDKNG.jpg?ee639d" alt="Dachshund Sketch" width="334" height="174" srcset="http://www.crazyleafsrcset="http://wwwcrazyleafdesigncom/blog/wp-content/uploads/2016/04/DachshundSketchbyDKNG-600x313jpg.com/blog/wp-content/uploads/2016/04/DachshundSketchbyDKNG-600x313.jpg 600w, http://www.crazyleafhttp://wwwcrazyleafdesigncom/blog/wp-content/uploads/2016/04/DachshundSketchbyDKNGjpg.com/blog/wp-content/uploads/2016/04/DachshundSketchbyDKNG.jpg 750w" sizes="(max-width: 334px) 100vw, 334px" />? ??src="http://wwwcrazyleafdesigncom/blog/wp-content/uploads/2016/04/DachshundIllustrationbyDKNGjpg?ee639d".com/blog/wp-content/uploads/2016/04/DachshundIllustrationbyDKNG.jpg?ee639d" alt="Dachshund Illustration" width="274" height="219" srcset="http://www.crazyleafsrcset="http://wwwcrazyleafdesigncom/blog/wp-content/uploads/2016/04/DachshundIllustrationbyDKNG-600x480jpg.com/blog/wp-content/uploads/2016/04/DachshundIllustrationbyDKNG-600x480.jpg 600w, http://www.crazyleafhttp://wwwcrazyleafdesigncom/blog/wp-content/uploads/2016/04/DachshundIllustrationbyDKNGjpg.com/blog/wp-content/uploads/2016/04/DachshundIllustrationbyDKNG.jpg 750w" sizes="(max-width: 274px) 100vw, 274px" />

2.How long have you been a designerer for?

I?ve been designinging as a hobby since I was a little kid, but professionally since 2002.

src="http://wwwcrazyleafdesigncom/blog/wp-content/uploads/2016/04/RamTrucksAdCampaignbyDKNGjpg?ee639d".com/blog/wp-content/uploads/2016/04/RamTrucksAdCampaignbyDKNG.jpg?ee639d" alt="Ram Trucks Ad Campaign" width="750" height="563" srcset="http://www.crazyleafsrcset="http://wwwcrazyleafdesigncom/blog/wp-content/uploads/2016/04/RamTrucksAdCampaignbyDKNG-600x450jpg.com/blog/wp-content/uploads/2016/04/RamTrucksAdCampaignbyDKNG-600x450.jpg 600w, http://www.crazyleafhttp://wwwcrazyleafdesigncom/blog/wp-content/uploads/2016/04/RamTrucksAdCampaignbyDKNGjpg.com/blog/wp-content/uploads/2016/04/RamTrucksAdCampaignbyDKNG.jpg 750w" sizes="(max-width: 750px) 100vw, 750px" />

3.Where are you from?

Originally I?m from Norwalk, Connecticut, but Dan and I both grew up in San Diego, California.

src="http://wwwcrazyleafdesigncom/blog/wp-content/uploads/2016/04/JackWhitePosterbyDKNGjpg?ee639d".com/blog/wp-content/uploads/2016/04/JackWhitePosterbyDKNG.jpg?ee639d" alt="A stylistic illustration of lungs" width="500" height="667" />

 

4. The Almanac Beer Company Seasonal Bottle Designs

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In our conversation, the Almanac Beer Company seasonal bottle designs?weres?were one of the projectss DKNG was proud of. Founded in 2010 the beer company operates out of Northern California. Below you can see the designss of the bottles. Tthe level of detail on each bottle is reallyly incredible.

src="http://wwwcrazyleafdesigncom/blog/wp-content/uploads/2016/04/AlmanacsValenciaGoldbottledesignbyDKNG-2jpg?ee639d".com/blog/wp-content/uploads/2016/04/AlmanacsValenciaGoldbottledesignbyDKNG-2.jpg?ee639d" alt="Almanac's+Valencia+Gold+bottle+design+by+DKNG" width="750" height="750" srcset="http://www.crazyleafsrcset="http://wwwcrazyleafdesigncom/blog/wp-content/uploads/2016/04/AlmanacsValenciaGoldbottledesignbyDKNG-2-150x150jpg.com/blog/wp-content/uploads/2016/04/AlmanacsValenciaGoldbottledesignbyDKNG-2-150x150.jpg 150w, http://www.crazyleafhttp://wwwcrazyleafdesigncom/blog/wp-content/uploads/2016/04/AlmanacsValenciaGoldbottledesignbyDKNG-2-600x600jpg.com/blog/wp-content/uploads/2016/04/AlmanacsValenciaGoldbottledesignbyDKNG-2-600x600.jpg 600w, http://www.crazyleafhttp://wwwcrazyleafdesigncom/blog/wp-content/uploads/2016/04/AlmanacsValenciaGoldbottledesignbyDKNG-2-160x160jpg.com/blog/wp-content/uploads/2016/04/AlmanacsValenciaGoldbottledesignbyDKNG-2-160x160.jpg 160w, http://www.crazyleafhttp://wwwcrazyleafdesigncom/blog/wp-content/uploads/2016/04/AlmanacsValenciaGoldbottledesignbyDKNG-2jpg.com/blog/wp-content/uploads/2016/04/AlmanacsValenciaGoldbottledesignbyDKNG-2.jpg 750w" sizes="(max-width: 750px) 100vw, 750px" /> src="http://wwwcrazyleafdesigncom/blog/wp-content/uploads/2016/04/AlmanacBeerCojpg?ee639d".com/blog/wp-content/uploads/2016/04/AlmanacBeerCo.jpg?ee639d" alt="Almanac+Beer+Co" width="720" height="405" srcset="http://www.crazyleafsrcset="http://wwwcrazyleafdesigncom/blog/wp-content/uploads/2016/04/AlmanacBeerCo-600x338jpg.com/blog/wp-content/uploads/2016/04/AlmanacBeerCo-600x338.jpg 600w, http://www.crazyleafhttp://wwwcrazyleafdesigncom/blog/wp-content/uploads/2016/04/AlmanacBeerCojpg.com/blog/wp-content/uploads/2016/04/AlmanacBeerCo.jpg 750w" sizes="(max-width: 720px) 100vw, 720px" />

src="http://static1squarespacecom/static/54b9401be4b095413a52aaa8/t/56325c38e4b071f4eeb0615f/1446141120991/Almanac+Beer+Co+Seasonal+Bottle+Design+by+DKNG?format=750w"+by+DKNG?format=750w" alt="Almanac's+Valencia+Gold+bottle+design+by+DKNG" width="750" height="750" />

5.What is the best design book you have read?

It?s more of a business book, but Rework is a great book about managing your own small business, and one that gave me the encouragement needed to take the leap into managing my own design business.

src="http://wwwcrazyleafdesigncom/blog/wp-content/uploads/2016/04/SiberianHuskyIllustrationbyDKNGjpg?ee639d".com/blog/wp-content/uploads/2016/04/SiberianHuskyIllustrationbyDKNG.jpg?ee639d" alt="Siberian Husky Illustration" width="318" height="398" />

6.What work are you most proud of?

One of our proudest moments was producing our first soloo gallery show of original work. ICON opened a couple years ago at Gallery 1988 in Los Angeles, and has led to many other similar projectss.
https://iconshow.squarespace.com

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7.How does color influence your work?

We often work with a limited color palette because much of our work is screen printed. To that end, a lot of our projectss are between 3-5 colors and in some cases, we use transparent inks and overprinting to create the appearance of additional colors.

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8.What techniques and software tools do you use to keep yourself organized?

Our organizational tools are fairly simple, we have a shared dropbox account for all of our projectss, and we share an email thread of our current projectss in progress. We also use a shared calendar to keep track of deadlines, events, and vendor availability. Beyond that, I like to keep my to do list up to date on a notecard so I always have a hard copy as well.

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9. Describe your typical day?

My day is fairly evenly divided between creative tasks and business tasks. I?ll often spend the morning answering emails and communicating with clients and vendors. Later in the day I prefer to work on creative projectss and do most of my design work, but that can vary depending on our priorities.

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10.What do you see as the next big trend in design?

Design?

Design trends seem to be cyclical and we?re currently seeing a shift towards flat, simplistic designss. Perhaps we?ll return to a highly rendered style in the future after the flat, minimal style becomes more commonplace.

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11. Is there anything else I missed or you would like to mention?

We share a lot of our specific design process in our online classes on Skillshare.



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